Madison Electric Products provides over 2,000 field-tested and field-created products developed by electricians for electricians to the electrical supply and manufacturing industries. Headquartered in northeast Ohio, Madison Electric Products boasts a customer service-oriented coast-to-coast network of sales reps and distribution centers, as well as offices in California and Shanghai.

Madison Electric Products is built upon a legacy of product innovation, an ongoing commitment to superior customer service and product quality, and a dynamic and progressive management team that establishes open, one-on-one relationships with company partners, including customers, distributors, manufacturers, and inventors.


Madison Electric Products was founded in Cleveland in 1929 by Earl Atkinson, an electrician and inventor of the Madison Clip, one of the electrical industry’s most relied-upon and favorite products. It was owned and led for many years by Bob Starr. At the helm of Madison Electric Products today is President Brad Wiandt and his team of experienced electrical industry veterans.


brad-wiandt.jpgKnown for his product and business development expertise, Brad has devoted his entire career to the lighting and electrical supply industry. Prior to joining Madison Electric Products in 2008, Brad was Vice President of Sales for TCP, Inc., the innovative manufacturer of CFL and other energy-efficient lighting products. He earned his Bachelor of Science in Marketing Management from the University of Akron in 1996. A fan of Ohio State University football and an avid golfer.


· Bedford Heights, Ohio
· Rancho Cucamonga, CA


Madison Electric is revolutionizing the electrical distribution market with new attitudes, new processes, new procedures and new products – growing smartly into a spirited, innovative, inspired organization built on the innovative legacy of its founders and the on-going commitment to deliver the highest quality products to customers in construction related trades, OEM and building maintenance. Over the years, Madison Electric has led the industry with field-tested and field created products developed by electricians for electricians.

Today, Madison Electric enjoys a well-deserved reputation as the innovative source and industry thought leader for product development. Our past is the foundation for our future, where a second to none
customer service approach is reflected in everything we do – from the way we deal with our distributors and contractors to the direct, one-on-one relationships we maintain with our manufacturing partners that
guarantee success, improved quality and superior performance.

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